{"id":647,"date":"2026-04-26T22:42:23","date_gmt":"2026-04-26T14:42:23","guid":{"rendered":"https:\/\/pchomeads.pchome.tw\/?p=647"},"modified":"2026-06-16T08:16:47","modified_gmt":"2026-06-16T08:16:47","slug":"google-pfm-%e6%88%90%e5%8a%9f%e6%a1%88%e4%be%8b%ef%bc%9apfm-vs-rs-vs-cpas","status":"publish","type":"post","link":"https:\/\/pchomeads.pchome.tw\/?p=647","title":{"rendered":"Google PfM \u6210\u529f\u6848\u4f8b\uff1aPfM vs RS vs CPAS"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">ROAS\u5927\u6bd4\u62fc\uff0cPfM\u72c2\u52ddRS\u8207CPAS!<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"679\" src=\"https:\/\/pchomeads.pchome.tw\/wp-content\/uploads\/2026\/06\/e688aae59c96-2026-04-26-e4b88be58d8810.30.44-1024x679.png\" alt=\"\" class=\"wp-image-814\" srcset=\"https:\/\/pchomeads.pchome.tw\/wp-content\/uploads\/2026\/06\/e688aae59c96-2026-04-26-e4b88be58d8810.30.44-1024x679.png 1024w, https:\/\/pchomeads.pchome.tw\/wp-content\/uploads\/2026\/06\/e688aae59c96-2026-04-26-e4b88be58d8810.30.44-300x199.png 300w, https:\/\/pchomeads.pchome.tw\/wp-content\/uploads\/2026\/06\/e688aae59c96-2026-04-26-e4b88be58d8810.30.44-768x509.png 768w, https:\/\/pchomeads.pchome.tw\/wp-content\/uploads\/2026\/06\/e688aae59c96-2026-04-26-e4b88be58d8810.30.44.png 1150w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">2025\u5e74\uff0c\u5728\u5f15\u9032PfM\u4e4b\u524d\uff0c\u5927\u5bb6\u90fd\u5f88\u597d\u5947PfM\u7684ROAS\u8868\u73fe\u7a76\u7adf\u6709\u591a\u7a81\u51fa\uff1f<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u65bc\u662f\u57282025\u5e74Q2\uff0c\u6211\u5011\u9078\u51fa\u6a6b\u8de8\u4e09\u5927\u54c1\u985e\u517112\u5bb6\u5ee0\u5546\u9032\u884c\u5167\u90e8\u5c01\u6e2c\u3002\u6e2c\u8a66\u7d50\u679c\u4e0b\u4f86\uff0c\u767c\u73fePfM\u7684ROAS\u76f8\u8f03\u65bc\u4e4b\u524dRealshopper\u5e33\u6236\uff0c\u6210\u9577\u4e861\u500d\uff1b\u800c\u76f8\u8f03\u65bcCPAS\u5e33\u6236\uff0cROAS\u4e5f\u670950%\u7684\u63d0\u5347\uff01<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5982\u6b64\u9a5a\u4eba\u7684\u6210\u6548\uff0c\u4e0d\u53ea\u70ba\u6211\u5011\u5f8c\u7e8c\u5927\u529b\u63a8\u5ee3PfM\u589e\u52a0\u4e86\u4e0d\u5c11\u4fe1\u5fc3\uff0c\u4e5f\u5728\u5f8c\u7e8cQ3\u8207Q4\u96d911\u5927\u6a94\u5f88\u5be6\u969b\u5730\u70ba\u8a31\u591a\u5ee0\u5546\u6253\u9020\u4eae\u773c\u7684\u5ee3\u544a\u6210\u6548\uff0c\u8b93\u5ee0\u5546\u7684\u6bcf\u4e00\u5206\u5a92\u9ad4\u6295\u8cc7\uff0c\u90fd\u70ba\u4ed6\u5011\u5e36\u9032\u66f4\u8c50\u78a9\u7684\u696d\u7e3e\uff01<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><br><\/p>\n","protected":false},"excerpt":{"rendered":"<p>ROAS\u5927\u6bd4\u62fc\uff0cPfM\u72c2\u52ddRS\u8207CPAS! 2025\u5e74\uff0c\u5728\u5f15\u9032PfM\u4e4b\u524d\uff0c\u5927\u5bb6\u90fd\u5f88\u597d\u5947PfM\u7684ROAS\u8868\u73fe\u7a76\u7adf [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":814,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1,5,6],"tags":[11],"class_list":["post-647","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","category-5","category-6","tag-pfm"],"_links":{"self":[{"href":"https:\/\/pchomeads.pchome.tw\/index.php?rest_route=\/wp\/v2\/posts\/647","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pchomeads.pchome.tw\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pchomeads.pchome.tw\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pchomeads.pchome.tw\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/pchomeads.pchome.tw\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=647"}],"version-history":[{"count":2,"href":"https:\/\/pchomeads.pchome.tw\/index.php?rest_route=\/wp\/v2\/posts\/647\/revisions"}],"predecessor-version":[{"id":843,"href":"https:\/\/pchomeads.pchome.tw\/index.php?rest_route=\/wp\/v2\/posts\/647\/revisions\/843"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pchomeads.pchome.tw\/index.php?rest_route=\/wp\/v2\/media\/814"}],"wp:attachment":[{"href":"https:\/\/pchomeads.pchome.tw\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=647"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pchomeads.pchome.tw\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=647"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pchomeads.pchome.tw\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=647"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}